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China Trademark Registration Advantages

Updated:2018-4-9 12:00:45    Source:www.tannet-group.comViews:217

Advantages of registering a trademark in China
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China trademark registration enjoys many advantages. If you are doing business in or with China you should give serious thought to registering your trademarks in China. In particular, you should consider a China trademark registration for your trade-name, your logo and your service marks. In this exposition, you may find the general advantages of registering a trademark in China.

Registering a trademark provides greater Protection
1. Registering a trademark protects a company's name or logo, which is often a company's most valuable asset;
2. Registering a trademark grants the trademark owner receives exclusive nationwide ownership of the mark;
3. Registering a trademark decreases the likelihood of another party claiming that your trademark infringes upon their trademark;
4. Registering a trademark provides official notice to others that a trademark is already taken; consequently, a company that later adopts a confusingly similar trademark can not claim ignorance of the mark;
5. Through registering a trademark the trademark owner obtains the future right to make the mark "incontestable," which provides conclusive evidence regarding the validity of the mark and of the registrant's exclusive right to use the mark; and
6. Registering a trademark in the United States can be used as a basis for obtaining registration in foreign countries.

Registering a trademark deters others from using your trademark
1. By registering a trademark, the trademark owner can avoid the defense of innocent infringement;
2. By registering a trademark the trademark will appear in trademark search reports ordered by others, likely discouraging others from proceeding with the registration of the same or similar mark; and;
3. Through registering a trademark, the Trademark Office will refuse registration to any trademarks it deems confusingly similar to the trademark.

Registering a trademark provides the trademark owner with greater remedies
1. Registering a trademark grants the trademark owner the right to recover up to triple damages and fees of their trademark lawyer from an infringer;
2. By registering a trademark the trademark owner receives the presumption of being the valid owner of the mark;
3. Registering a trademark increases the likelihood of the successful filing of a dispute resolution policy for an infringing Internet domain name.

Contact Us
If you have further inquires, please do not hesitate to contact Tannet at anytime, anywhere by simply visiting Tannet’s website, or calling Hong Kong hotline at 852-27826888 or China hotline at 86-755-82143422, or emailing to You are also welcome to visit our office situated in 16/F, Taiyangdao Bldg 2020, Dongmen Rd South, Luohu, Shenzhen, China.

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