TEL:86-755-82143422

Home > Business Accelerator > Corporate Culture Design

Corporate Culture Design

Updated:2017-8-14 14:22:07    Source:www.tannet-group.comViews:129

Corporate culture refers to the beliefs and behaviors that determine how a company's employees and management interact and handle outside business transactions. It is the pervasive values, beliefs and attitudes that characterize a company and guide its practices. Corporate culture is a set of characteristics that define a business. It involves employee attitudes, standards (policies and procedures), and rites and rituals.

Your own business's culture may be based on beliefs spelled out in your mission statement. It could consist in part of a corporate symbol, like the rainbow-colored apple that symbolizes Apple Computer. Whatever shape it takes, your corporate culture plays a big role in determining how well your business will do.

Five Tips for a Successful Corporate Culture
1. Create a culture that aligns with your core values.
Take time to reflect on who you are, the vibe you want to radiate, and, ultimately, the kind of culture that fits both you and your brand. This is your business. You need to infuse who you are into what you do. Otherwise, it won’t work. Think about your personality and, more importantly, your core values.

2. Find great people who complement you.
Round out your corporate culture by hiring people who offer different experiences than yours. As tempting as it may be, avoid hiring a "mini-me." Identify your strengths and weaknesses, then fill in the gaps.

3. Communicate.
When developing culture, talk with each other. This might sound trite, but it’s easier said than done. People need to be able to share their ideas and speak openly without fear of repercussion. People want their opinions heard, and they want to feel good.

4. Work as a team.
Stop thinking of people in terms of “employees” or “departments.” You’re all part of the same team, so act like it. Rallying around the idea “we’re all in this together” builds a sense of unity and community, which fosters culture.
 
5. Maintain and carefully evolve your culture.
Culture is not something you put in place and expect it to stay forever. It takes work. You need to nurture it. You also need to give it the freedom to evolve. If you cling too tightly to your culture, you risk smothering it. Protect it, yes, but understand that your culture will shrink and swell -- and that’s okay so long as it maintains its core.

Contact Us
If you have further inquires, please do not hesitate to contact Tannet at anytime, anywhere by simply visiting Tannet’s website www.tannet-group.net, or calling Hong Kong hotline at 852-27826888 or China hotline at 86-755-82143422, or emailing to tannet-solution@hotmail.com. You are also welcome to visit our office situated in 16/F, Taiyangdao Bldg 2020, Dongmen Rd South, Luohu, Shenzhen, China.

Previous:Employee Handbook Design     Next:Copywriting Strategy Service